What Is the Qipao (Cheongsam)?
The Qipao, also known as the Cheongsam, is a symbol of grace and heritage. Originating from Shanghai’s golden era, it represents confidence, femininity, and refinement. At JINZA, each Qipao and Cheongsam is custom-made to your measurements, blending traditional craftsmanship with modern tailoring.
Traditional Qipao v.s. Modern Cheongsam

Traditional Qipao
The traditional Qipao features fine embroidery, rich silk fabrics, and timeless silhouettes inspired by 1920s Shanghai style.
These styles suit formal gatherings, cultural celebrations, or collectors who value heritage.

Modern Cheongsam
Modern Cheongsams reinterpret the same silhouette with contemporary fabrics and Western evening gown cuts such as bias cut, fitted and flare, and A-line styles. The softer structure allows easy movement, making them comfortable to wear for weddings, receptions, and red-carpet events.
Style Is Right for You?
Classic and Sophisticated – Qipao
For those who appreciate timeless elegance, the Qipao represents classic Chinese beauty. Featuring high collars, clean lines, and silk fabrics, it highlights the figure with subtle charm. Often detailed with hand embroidery, it represents tradition, poise, and cultural pride.
Feminine and Eye-Catching– Cheongsam
For women who want to make an unforgettable impression, the Cheongsam combines feminine style with contemporary design. Made from modern fabrics and inspired by Western evening gown cuts such as bias cut, fitted and flare, and A-line styles, it offers a softer structure that allows easy movement and feels comfortable for weddings, receptions, or evening events.
Real Clients Wearing Their Qipao & Cheongsam






Frequently Asked Questions
A traditional Qipao is structured and formal, while a modern Cheongsam offers a softer silhouette and is easier to move in. During your consultation, we help you decide which style fits your event and personal taste.
A simple Qipao takes about 1.5 months; embroidered designs take 3 months or more.
Yes. Our pieces are built with structure and seams that allow for easy alteration and future re-wear.
Of course. We’ll guide you through traditional meanings and help you personalize your embroidery motifs.
Yes. We offer virtual consultations, mailed fittings, and insured worldwide shipping for all custom orders.

